Data Analysis
We analyze all types of data to support your business success, enabling data-driven marketing activities tailored to your current business environment.
Data Operation Support
Our analysts have hands-on experience in data integration, data transformation, and data cleansing. They help you make use of your data, from reporting analysis results to ongoing operations.
## Analytical Reports
We analyze various types of big data, such as foot traffic data and purchasing data, and provide detailed reports.
## On-Site Support
Our data analysts can be stationed at your office to provide direct, on-site operational support for your data analysis needs.
## Case Studies
- [Case Study: Telecommunications Industry](https://www.fork.co.jp/en/case/501.html) (Data Analytics, Data Operations Support): Optimizing service proposals to customers by leveraging AI to reduce dependency on individual staff skills. In existing service proposal activities, a key challenge was that the content of proposals and target selection relied too heavily on the individual skills of each representative. At the same time, while companies possessed vast amounts of accumulated historical data and development resources, they were not being utilized sufficiently. By building a system that learns, from this customer data, the patterns of customers who signed contracts and prioritizes proposal activities accordingly, we increased revenue. ■ AI Utilization in Customer Targeting - Built a model that uses AI to learn the patterns of customers who closed deals and predicts which customers are likely to convert in the future. ■ Big Data Processing and Analysis - Identified basic trends through fundamental aggregation of customer data. ■ Business Translation - Translated business challenges faced by field representatives into data science tasks for developers.
- [Case Study: Tourism Industry](https://www.fork.co.jp/en/case/502.html) (Data Analytics, Data Platform Development, Data Operations Support): Understanding traveler characteristics through the analysis and visualization of location-based big data. We used smartphone GPS data to quantitatively analyze and visualize visitors' tourism behavior (Where are they coming from? / In what order do they visit? / Where are people gathering?). This enabled more detailed analysis, showing not just where people gather but what percentage gather there compared with other locations. ■ Analysis and Visualization of Location Information ■ Construction of Visualization Infrastructure
### Other Services
We analyze all types of data to support your business success, enabling data-driven marketing activities tailored to your current business environment.
We build data platforms that let you visualize big data, including behavioral data, attributes, and location information.
We help you use your website as a tool for maximizing revenue. We create roadmaps that address many challenges, such as whether related departments share their issues and agree on the website's goals.
Drawing on the system development and digital marketing expertise we have built over the years, we build and operate EC sites that address your business needs.