Strategy
We create roadmaps to help you use your website as a tool for maximizing revenue. They address many challenges, such as whether issues are shared among the relevant departments and whether everyone shares the same goals for the website.
Web Strategy
To achieve efficient web marketing, we design PDCA processes that optimize “what information to provide, to whom, when, and through which channels.”
EC Site Marketing Strategy
We formulate marketing strategies that leverage product, purchase, and customer data to improve conversion rates and promote repeat purchases on EC sites. We design PDCA cycles that directly drive sales growth. These cover product page optimization, the design of customer touchpoints such as email and social media, and membership programs and other measures to raise customer lifetime value (LTV).
Achievements
MATE.BIKE Website Renewal
株式会社MATE.BIKE JAPAN
Taking a mobile-first approach, we have renewed the Japanese e-commerce site for MATE.BIKE, a leading global e-bike brand founded in Copenhagen, Denmark. We built the platform using Shopify, focusing on user experience (UX) by optimizing the flow for test ride reservations, which is a critical step in the purchasing decision process. Additionally, in terms of creative production, we aimed to fully express the brand’s distinctive world by showcasing the products with highly detailed CG animations of the bike frames.
Sitakke Web Magazine Site
北海道放送株式会社
We produced “Sitakke,” a web magazine that delivers information from various regions of Hokkaido. Targeting women living in Hokkaido, the site provides various information related to Hokkaido and daily life. We focused on information architecture that allows users to easily find information tailored to their interests and concerns, and we participated in the design process starting from the logo proposal. The top page features animation and a playful layout to make it fun to browse. Additionally, we built an easy-to-operate system by integrating article generation with a CMS.
ユースキン Brand Site
ユースキン製薬株式会社
“ユースキン” is a yellow cream effective for treating dry skin, cracked skin, and chilblains. Following a rebranding, we were tasked with renewing the brand site. We were involved from the site structure stage, working closely with all stakeholders and sharing ideas throughout the project. The result is a site that will be loved for a long time, alongside the new “ユースキン.”
Other Services
Analysis & Measurement
We identify current issues through quantitative and qualitative analysis and turn them into improvement plans. The key lies in forming hypotheses for research items and analyzing the causes behind aggregated data. By having our information design staff handle these tasks, we ensure analysis results are reflected in the information structure without omission.
Strategy
We create roadmaps to help you use your website as a tool for maximizing revenue. They address many challenges, such as whether issues are shared among the relevant departments and whether everyone shares the same goals for the website.
Development
We offer a wide range of services, from developing backend systems for promotions and campaigns to developing and customizing Content Management Systems (CMS) for owned media. We also build web systems that integrate with business systems and social media.
Design & Website Management
We support website operations through various methods, including on-site models where our staff is stationed at your location, outsourcing models, and SEO measures.
Server Construction & Maintenance
We design, build, maintain, and operate the optimal servers and networks for delivering websites. We draw on our track record with "FORTS," our in-house managed hosting service with over 15 years of history. Based on this, we can design, build, maintain, and operate various cloud environments, including AWS and GCP, to meet your needs.
Secretariat Services
From running campaign secretariats to operating and monitoring corporate social media, we handle on your behalf the vast number of interactions with general users that come with your use of the web.
No-Code Website Building
We build websites using SaaS-based no-code website creation tools (STUDIO / Wix) to meet customer needs, such as reducing initial and maintenance costs or shortening development timelines.